This year, Gardewine continued our proud tradition of supporting Manitoba’s curling talent as a key sponsor of CurlManitoba’s 2025 season, and what a season it was!
Season Highlights
Team Carruthers brought home the title at the prestigious 2025 Viterra Men’s Championship in Portage la Prairie. The event drew 32 top-tier teams and was watched live by over 274,000 viewers across 17 draws on YouTube.
On the women’s side, the RME Women of the Rings event in Pilot Mound saw fierce competition from 12 teams. The winning team also showcased the talent and tenacity that makes our sponsorship worth celebrating, reaching over 92,000 viewers through livestream coverage.
Curling Community on the Rise
CurlManitoba’s reach is growing—272 new members joined this year, bringing total participation to 17,391 curlers. This includes a strong cross-section of Manitobans:
- 41% female, 59% male
- Nearly 11% under the age of 17
- 49% aged 55 and older
It’s a vibrant, multi-generational community, and we’re proud to be part of its momentum.
Why It Matters
Our logo proudly appeared across high-visibility channels: in-ice graphics, rinkboards, banners at 11 provincial events, and CurlManitoba’s live broadcast content streamed over 385,000 times this season alone.


Our investment in CurlManitoba wasn’t just about exposure. It’s about standing behind athletes who represent the values we admire: grit, teamwork, and pride in where we come from. It’s a reminder that when Gardewine shows up, we show up for community, for sport, and for excellence.
Let’s celebrate this win on and off the ice.
Just Gardewine It.
